Description

Invest in potatoe processing, specifically frozen chips, to take advantage of Rwanda's high production and fast growing regional market. 

Investment highlights

• Rwanda’s regional dominance in scale of production and central location offer potential for a distribution hub for east and central Africa.
• The ideal location for a processing plant is northern Rwanda, where production is concentrated and offers close access to the Ugandan market and Kigali.
• Potato is a priority crop under the Crop Intensification Programme, ensuring continuing  supply of fertiliser and improved seed to smallholder farmers.
• Rwanda Development Board could facilitate access to land in or near Musanze for a processing facility and nucleus farm.

Opportunity

• Demand for processed potato chips has been growing at a rate 10-17% annually in central and east Africa.
• Growth is fuelled by a rapidly urbanising  popula6on and thriving tourism market.
• The majority of processed potato chips are  imported from Europe and South Africa.
• Only two major factories produce frozen potato chips in the EAC – in Nairobi and Uganda.